Swedish subway ad blows our minds, our hair


Via Apotek Hjärtat – Blowing in The Wind from Ourwork

A recent ad campaign in Sweden left subway riders doing a double take thanks to one of the coolest electronic billboards ever. Created for Apotek Hjärtat’s Apolosophy hair products, the billboard was rigged so that a model’s hair would begin blowing every time a train entered the station.

If only we had something to make waiting a bit more interesting around here. Muni and BART advertisers, it’s time to step it up.

Via Adweek

Elvis on the 1-California

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Photo by mediaboytodd

Most of the time when a stranger talks to you on Muni, your first reaction is probably to gaze at your shoes and pretend you didn’t hear them, right? But sometimes you meet someone with a pretty good heart. Muni rider D submitted their own encounter of meeting someone cool on the bus:

I was minding my own business along with everyone else on an inbound 1 California the other day. After stopping at Laure St. I heard a man loudly saying, “GET THE FUCK OUTTA MY WAY I’M A CALIFORNIAN!!!”
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We ride Muni, and we are silly, silly people

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Photo by phil dokas

Even those who take themselves seriously, amirite?

  • Just tried to tag my credit card instead of my Clipper card on #muni So yeah it’s Monday.
  • Definition Irony: Button on lapel of 20-ish rider “Open Books, Open Minds”…she’s reading on an eReader. #themoreyouknow
  • Man next to me on the 28 is singing a song that sounds like a hymn and includes the lyrics “goddamn the #muni”
  • I’m basically knee-to-knee with this guy. So, we are pretty much dating. #sfmuni
  • Should’ve thought twice about bringing a platter of cookies on the 43. #munidiaries

This week’s Things on Muni is brought to you by fellow Muni riders @VA_Holliday, @pinkopaque22, @chrizanchez, @skimtheocean, and @jessicalegault. Share your slice of life on Muni at @munidiaries.

Google donates $6.8 million to Muni

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Photo by cjmartin

Looking to stop San Franciscans’ stooping so low as to use Bing, Google announced Thursday that it is donating enough money to cover Muni’s free passes for youth program for the next two years. SFGate has the details:

The donation, the largest ever from a nongovernment entity to the San Francisco Municipal Transportation Agency, will fund an existing pilot program that allows low- and middle-income San Francisco kids ages 5 to 17 to ride Muni for free. It costs about $3 million a year. So far, more than 31,000 youths have registered and received passes.

It comes as tech companies are facing a backlash from city residents upset about rising housing costs, gentrification, a wave of evictions, and perceived aloofness from those companies and their employees.

LOL, that’s putting it mildly. Read the rest of the story at SFGate.

Unless you’ve been living under one of those rocks that don’t come with WiFi, you know that those large shuttle buses kickin’ it at Muni stops all over town have been, uh, stirring up quit a shitstorm. Will Google’s gift to San Francisco and Muni cause you to feel any differently?

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